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As the largest auto parts, maintenance testing and diagnostic equipment and automotive products exhibition in Asia, Automechanika Shanghai will be held at the Shanghai New International Expo Center from December 10th to 13th. It is expected that this year, the number of domestic and foreign companies and brands participating in the exhibition will once again rewrite the history.
AutomechanikaShanghai is jointly organized by Frankfurt Messe (Shanghai) Co., Ltd. and China National Automobile Industry International Cooperation Corporation. It is the world's second largest exhibition of Automechanika brand after Frankfurt, Germany.
Up to now, about 80% of the booth area has been sold out this year. Compared with previous years, there will be more famous brands from home and abroad gathered in auto parts, repair and maintenance, supplies and conversion, new energy and remanufacturing and other major sections and regions to compete to showcase the latest products and technologies.
The full support of leading companies and industry organizations at home and abroad ensures that the international status of AutomechanikaShanghai is effectively consolidated and improved. In order to better meet market demands, this year's show will double the size of the “International Exhibitors and Brands†Pavilion (W1 and W2), and will welcome the arrival of many international exhibiting brands, including Affinia, BorgWarner, Bosch, ZF, Ego, Delphi, Valeo, Philips, Fras-leS.A, Gates You Nita, Petro-Canada, Henkel, Hannie, Federal-Mogul, Mahle, NTN -SNR, Osram, Remsa, Schaeffler, SKF, Walker Products and Yantai resorts.
In addition, the overall scale of the overseas pavilions has also been further enhanced. The exhibition welcomed its first-ever Australian pavilion; together with Germany, France, South Korea, Malaysia, the United States, Japan, Taiwan, Thailand, Spain, and Singapore, who attended the last show. In Italy, India and the United Kingdom, there will be overseas pavilions from 14 countries and regions participating in the exhibition.
Mr. Stuart Charity, Executive Director of AAAA, said: “We are very pleased to be able to form a strategic partnership with the world's leading brand exhibitions in the automotive industry. This platform provides important opportunities for our association members to help them We have effectively developed a thriving international market like China. Over the past 20 years, we have been actively participating in exhibitions and exhibitions of Automechanika brand exhibitions around the world. We believe that all member companies participating in the Australian Pavilion this year will also be able to return to Shanghai fairs.â€
He added: “Australia’s aftermarket has an annual export value of approximately A$800 million. Through in-depth cooperation with Automechanika, we will have the opportunity to create more international promotional opportunities and effectively reduce the overseas development costs of Australian automotive aftermarket businesses. And our member companies will undoubtedly achieve better self-development under the drive of export trade."
"Products involving the field of commercial vehicles" gave birth to a new "commercial vehicle parts brand area"
According to forecast statistics, China's commercial vehicle market will exceed 35 million vehicles in 2015. Faced with the rapid development of the market environment, the corresponding brand promotion needs are increasingly fierce. Therefore, AutomechanikaShanghai will add a new "Commercial Vehicle Parts Brand Area" at Hall E7 this year to achieve better focused display.
The “Products involving the field of commercial vehicles†covers all aspects of the complete value chain from commercial vehicle parts, workshop equipment to vehicle maintenance, and this feature promotion project will be further consolidated through the “Commercial Vehicle Parts Brand Area†for the automotive industry. Create higher value services.
Mr. Cao Jiansheng, Senior General Manager of Messe Frankfurt (Hong Kong) Co., Ltd. commented on this project: “The Automechanika series brand exhibition has gradually launched the “Products related to the field of commercial vehicles†project at various exhibitions around the world since last year to enable exhibitors and The majority of professional visitors were able to realize higher value-added business communication during the exhibition.We introduced this concept for the first time at the Shanghai fair in December last year and achieved good results. Companies that accounted for about 10% of the total number of exhibitors exhibited areas involving commercial vehicles. Products and technologies."
Mr. Cao further added: "This project has attracted the attention and support of many industry organizations, including the National Association of Commercial Vehicle Parts Production and Marketing (CCVP). During this year's show, it will continue to develop in depth through the special buyer group. A series of initiatives such as business matching, industry update, and social events have significantly increased the level of project services and helped participating companies to more accurately and effectively understand the relevant products and information of the commercial vehicle industry.â€
In order to help domestic exhibitors better understand the concept of “products involving commercial vehicles†and keep abreast of the latest developments in the Chinese commercial vehicle market, in June this year, the organizer of the exhibition teamed up with the National Federation of Commercial Vehicle Parts Production and Marketing in cooperation. Industry seminars. More than 30 representatives from leading companies in the industry, including ASIMCO, Shanghai Lianchai, and King Kong, participated in the conference and shared their experiences and opinions on how to better use the exhibition platform to consolidate business development.
Mr. Yan Lixing, the executive vice chairman of the National Federation of Commercial Vehicle Parts Production and Marketing Association, very much appreciated this year's exhibition for the unified planning of leading commercial vehicle parts brands. He said: "Based on the steady development of the original international brand area and the overseas pavilion area, the debut of the brand area for commercial vehicle parts will undoubtedly bring more fresh vitality to the exhibition and the entire industry, and will also provide domestic buyers with domestic products. A one-stop platform for high-quality commercial vehicle-related products."