China’s construction machinery is bullish on the support of national policies. Since China became a major engineering machinery country in 2007, China’s construction machinery has achieved breakthrough development in recent years. Under the inertia of construction machinery market in the past year, sales figures of construction machinery continued to increase in the first quarter of 2011, with historical highs in March. Excavators sold 43,299 units in the month, loaders sold 39,989 units, and truck cranes sold 6,860 units. Affected by the country’s macroeconomic policies, construction machinery suddenly encountered an “inflection point” in the second quarter of this year, and sales of major construction machinery products began to drop significantly. Among them, the excavator market has witnessed an increase in both growth and size. The development of construction machinery presents a trend of continuous downturn.

The construction machinery industry is affected by multiple influences and is full of doubts about development. Today, the construction machinery industry is expected to bottom out in the fourth quarter of this year with fine-tuning of macroeconomic policies, easement of funding constraints by the Ministry of Railways, and gradual promotion of the construction of affordable housing. Although the construction machinery industry will usher in a recovery, due to the obvious contraction of railway construction investment and the rapid decline of real estate investment, the growth rate of the construction machinery industry will slow down and the market competition of construction machinery industry will become increasingly fierce.

Concentration of production, speeding up the construction of self-owned brands The parts and components companies supporting the independent brand host companies have increased investment in the needs of the host companies. The inspection and inspection centers for construction machinery products, related agents, and after-sales maintenance service companies also have varying degrees of In accordance with market demand, increased investment and integration, this optimization of the upper, middle and lower reaches of the industrial chain.

Overseas expansion has become the future development trend and new growth point.

The competition in the domestic market will become increasingly fierce, and foreign-funded enterprises will continue to increase their investment and distribution in China, such as Caterpillar, Komatsu, Terex and others. Therefore, in the case of “excess product”, we should strive to open up the international market and improve the competitiveness of Chinese construction machinery in the international market.

In 2011, the foreign trade and economic cooperation of the construction machinery industry in China was rapidly developed. The industry continued to implement an international development strategy. The level of product technology was significantly improved and the export growth rate was steadily increased. While expanding product exports, the more competitive companies continue to operate internationally through overseas mergers and acquisitions, technology exports, CKD cooperation, development of overseas joint ventures, financing sales, and leasing.

Integration and technology update are two major trends. Industry consolidation and upgrading are development trends, and domestic companies still need to improve their competitiveness. Su Bo, vice minister of the Ministry of Industry and Information Technology, pointed out that the next step for China's construction machinery industry is to speed up the transformation and upgrading and comprehensively enhance the core competitiveness of the industry. Domestic companies still have a large gap between the degree of internationalization, overall technology, and key components supporting systems in comparison with developed countries and need to be further improved. The dominant enterprises with core competitiveness will eventually win.

The development of “green intelligence” for construction machinery With the continuous expansion of the market size of the domestic construction machinery industry, the “Environmental Protection” has become the development goal of many manufacturers. The industry development trend continues to promote the innovative application of "green" and "smart" technologies in the field of industrial automation. With the revolutionary technology in the information field represented by the Internet of Things, the machinery industry is moving toward a green road, so that people can realize the “ubiquitous perception” of the entire industrial process with lower investment and use cost, and the machinery industry is moving toward a green road to improve products. The goal of quality and energy saving.

Despite the current challenges faced by the construction machinery industry, it is generally judged that in the coming period, the national economic growth momentum will remain strong, and the risk of a rapid fall in economic growth will be relatively small. China's construction machinery industry will still face a period of valuable development opportunities. Accelerate adjustment and transformation, innovate and upgrade, improve internal strength, seize opportunities, meet challenges, and achieve sound and rapid development of construction machinery.